March 1, 2017 | Page 2 of 2 | Drawstring Bags and Backpacks

Using Promotional Products to Market Your Business

Using Promotional Products to Market Your Business

Promotional products are one of the most effective ways of advertising a business. Every year, American businesses spend over $19 billion on promotional items, giving away logo products like t-shirts, logo pens, drawstring bags, desk items, tech items, Drinkware and many more items.

Promotional Items

The success of promotional items relies on the idea of gift reciprocity: if I you give something, Give something to a customer then the customer will want to buy more from you. As such, businesses use promotional materials as part of their marketing strategies. Even non-profits and alumni offices typically send potential donors with personalized gifts and logo items to increase response rates.

Some of the types of promotional products popularly used today include:t

Wearable items such as t-shirts, caps, jackets, backpacks.
Office Items that help customers to collect information or carry things such as bags, notebooks, briefcases
Promotional Items that help schedule time such as calendars, desk planners, watches
Logo writing instruments Items like pens, pencils, markers.
Food gifts they can enjoy at work or in the office.
Tech products such as computer mouse pads and flash drives.
Health products like first aid kits, pedometers, fit its

However, using promotion products to market your business is just a toss of a coin. To realize goals, promotional item programs must be carefully planned, taking into consideration the demographics, budget and, of course, the ultimate result to be gained.

Why Use Promotional Products to market your business.

Promotional products can be an effective tool to market your business. They can be used as an advertising material, a business gift, and incentive (or all of the above). Specifically, promotional products can be used to: increase brand awareness, provide information as to how and where to contact your business and create loyalty to your business.

Tradeshow Promotional items

Tradeshow promotional item can help draw customer traffic, help your sales target recall after the show, and give your contact information in a memorable way to sales prospects.

At first glance, a crowded exhibit hall seems like a easy way to meet prospects, generate new leads and drive product sales for your business.

Despite all the distractions of the show, everyone is vying for the attention of conference attendees,. how can you stand out. Have the unique and interest-grabbing trade show promotional items to help draw more people to your display booth.

By increasing booth traffic, you will be able to meet and pre-qualify more prospects and get your message out. Tradeshow promotional items will draw traffic and increase your prospect pool,. It will likely yield a greater number of leads and new customers.

According to Incomm Center for Trade Show Research and Sales Training, tradeshow attendees are 52% more likely to stop by your booth if you have the best promotional items to giveaway.

How can you pick the best tradeshow promotional products that are most effective? Choose a great promotional product company that has great product ideas. TY Ink Promotions is one of the top tradeshow promotional item suppliers in the US. They will help you pick unique and creative promotional products. These are some of the questions they will help you answer.

What is the secret to getting the most visibility from the dollars you spend on promotional items. SImply, choose gifts that people will want to use once they return home.
Does the item complement your company and product image? Don’t pick a tattoo product for a B2B conference but you may want to consider it at a college fair.
Can I meet my tradeshow budget. There are. Some good inexpensive tradeshow promotional items..
Can I imprint my logo, contact I for on the tradeshow giveaway so people I can read it.
Is the item something YOU would like to receive and use. If you’re office doesn’t want it then neither will your customers.

Geek Tech Products

Branding custom printed high-tech promotional products can help you reach the young techie demographic. For example, tech startups trying to attract college students can use these college promotional items to start the hiring process.

College techies

Attracting college students at job fairs requires the best swag and tech gear. TY Ink Promotions offers over 1,000’s of unique tech-themed swag items, including: custom printed power banks and power chargers, imprinted iPad sleeves, computer cases and bags, logo selfie sticks, Bluetooth speakers, branded stylus pens or laser pointers, USB thumb and flash drives in custom shapes, imprinted ear buds and other promotional items that people will be excited to use and keep.

Put your logo on a tech item and it will be seen everyday by your target group. Geek tech products are treasured by their owners and seen by their friends and co-workers. You might not hire the person you give it to but the roommate with the mad computer skills will remember your company. A promotional product is seen by at least seven people in its product life.

Many times a college student will come up to a recruiter and say “My favorite pen has your company name on it.”. Sometime a random connection is all it takes to land a prized tech worker for your company. Brand awareness will increase the more you use geek tech products in your marketing. Computer gear with your logo will be seen every day.

Keeping up with tech is hard. Lots of new geek tech products are being introduced in the market everyday. Pick a promotional item company like TY Ink Promotions who keeps up with the latest products agnd can help you build your marketing campaign. Their experienced sales staff will find the latest greatest tech products that meet your budget and attract your target group.

Geek tech products .

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University Promotional Items

Why buy University Promotional Items?

Welcome to University. For the first time, you make the rules. As a university student, you don’t have to answer to your parents, the teachers high school, or your brothers and sisters. You can be you. TY Ink Promotions wants to help you express yourself, so we have picked our top 6 items that will set your college organization apart First, let’s discuss why you should get university promotional items for your fraternity, sorority, club, or organization.

Why Buy Promotional Items for University Organizations?

Just like in business, promotional items products are effective for a single purpose—they build loyalty to a brand. The university club, activity, fraternity, or sorority is a brand. By buying university promotional items items that have your organization’s logo or message, you will increase awareness of your organization. For example, let’s suppose the university drama club is putting on a play. One option is to spend the marketing budget on posters that could be hung around the school. Or they could buy drawstring backpack to promote the play. In effect turning the wearer of the backpack into a walking billboard.The Top 6 Promotional Products for Student Organizations

There are literally thousands of university promotional items that can be logo’d for marketing your school, greek organization or club. The premise behind university promotional items is to put your logo gear in the hands of those groups that will use them the most.

Custom Drawstring Bags

These days, buying university promotional items is easy, Pick a inexpensive item like a logo drawstring bags for a sure winner.

Promotional Frisbees

What university green is complete without the occasional Frisbee-style disc floating in the air? Put your logo in he air.

Because of its relatively low cost and high portability, the Frisbee is a versatile choice when it comes to promoting your student organization. If you are active in a student government group, a fraternity, or an outdoor club, think about getting some Logo Frisbees University promotional items

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Free stuff for college students.

Free stuff for college students.

Nobody loves it more. Hundreds of students will attend job fairs and promotional products will help companies standout to potiential hires. College promotional items are a musthave when trying to attract college students

Have the Best Stuff

Here’s a list of free stuff for college students to consider for recruiters.

Sunglasses. Getting ready for summer or the beach. Promotional sunglasses will attract college students on a budget.
Tech items. USB hubs, memory sticks and camera covers are all favorite free stuff for college students
Drawstring bags. Great walking billboards. Let the college students advertise for you
Carabiner clips. These useful items get attached to backpacks and luggage.
Cell phone attachments,. Phone wallets or screen cleaners are great little things that students will love.
Hi lighter stylus pens. These multifunctional pens are great. Something with your logo that they will use everday.
Branded sticky books. College students love promotional items that help them stay organized.

Is color important?

Look to target schools with thier own colors or with bright colors that attract attention. Try not to get too wild but pick something that is stylish and stands out. Give a guy a pink hat and he may not ever wear it. Give it to a college girl and she may put it on to keep her look casual but still make her look. Spend some time figuring color schemes. Your corporate colors may be blah. Try something new on something old. Put your logo in a bright color combination and it may stand out more than the “standard colors”. Everyone loves free stuff for college students.

Remember the goal.

Get the cool promotional items for college students and they will flock to your booth. Work with someone creative and they can guide you to success. Check out TY Ink Promotions and they can get you eady for your next event. Nothing is better than free stuff for college students.

free stuff for college students — Free stuff for college students

Planning for a Trade show

Planning for a trade show

Planning for a trade show is an essential part of ensuring a successful show.

Although expensive, trade shows are a great resource for new business leads, client retention and promoting a brand.

However, there are some missteps often made by exhibitors that affect the appeal, professionalism, and success of a trade show booth.

Here are five simple mistakes to avoid that will elevate your on-site trade show presence.

1. Adequate Lighting

Although the cost is cheap compared to the cost of a trade show display, many people choose not to purchase trade show lighting accessories. Not providing your own lighting can make your booth to be at the mercy of the location venue. Often times convention centers are poorly lit, creating an uninviting presence for your booth space.

Trade show lighting is a small price to pay for a booth that will always be bright and welcoming, Backlit trade show displays are a recent industry trend. Another option is using LED lighting to illuminate entire booth graphics. Both veteran and new exhibitors are enhancing their presence with Graphics made for light boxes. Trade show lighting is a crucial part of drawing customer traffic and increasing trade show sales. It is the first step in the process to a successful planning for a trade show.

2. Hiring Booth Models or Use your Sales Staff?

Booth models may seem like a good idea but can hurt your credibility. Staff your booth with trade show salespeople. Your booth sales staff should be approachable, professional, and knowledgeable in order to cultivate quality leads and enhancing customer relations.. Face-to-face marketing is an essential element of trade shows. Not capitalizing on a opportunity to meet customers in person is a mistake that will cost you money. Use your best sales people in your planning for a trade show and reap the benefits.

3. Designing your Graphic Space

Creating a memorable brand is a fundamental goal of any marketing plan. Your trade show booth should give potential customers a easy to understand message that your company is trying to send. Resist the implulse to put quantiy of information on a graphic surface rather than a clear strong message. A busy, jumbled graphic with too much to read will not be effective for booth visitors. Logo and slogan are the two major components in branding a business, so keep those elements as the main visual focus. Customers should get a quick, concise impression of your company’s offering. The rest of the information should come from your sales staff. You want the customer to talk to someone not just walk through. Graphic design is another step in successful planning for a trade show.

4. Effective Promotional Items

Branded promotional items are a tried-and-true trade show must have for a successful trade show. Rather than going it alone, try using a promotional product professional. On line companies are just a google away but are they staffed with good sales people or are they just order takers, TY Ink Promotions is a proven group of professional sales people that will help you pick smart, effective tradeshow giveaways that meet your budget. They have on staff graphic artist who can make virtual samples of your logo on each giveaway. They have thousands of products and can guide you to proven effective promotional items

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Backpacks for college

Backpacks for College.

Picking backpacks for college is important. You will need to consider fit to your body, room for books/computers/pens and aesthetics. We can go over each issue and show you a few favorites that might work for college life.

Space for everything.

Start your search looking for backpacks that have enough pockets, dividers, zipper compartments, etc., that will allow you to put computer or tablet, books, notes, pens or/pencils. Look for multiple pouches of varying sizes. Little compartments are great to hold all your personal things like water bottle holders. If you bring a lunch, you will need a separate compartment in which you can put food to prevent spills.

Backpack fit

Choosing backpacks for college that fit well is important. You want to put something in it to simulate how it feels when you are at college. You then need to stand in front of a mirror to see how it looks. Now look at how the shoulder straps are fitting. The shoulder straps should lay on your shoulders or upper back. Look at the space between the backside of your shoulders and the straps. It should have little space between the pack and your back. Finally, how does it feel on your back and shoulders. Is the weight evenly distributed and comfortable. Keep trying different backpacks until you find a fit that you like.

Aesthetics.

You want to look good wearing your backpack. Finding backpacks for college with your school colors or brand names that people will notice is a common approach. Bags come in all sizes and colors so look for what fits your aesthetic. A brand name like Nike or Under Armor is a consideration. You will probably pay extra for these bags but they may be worth it to you. A lot of schools giveaway drawstring backpacks with the school name. It is a economical way to show school spirit and get a cool bag for college.

Multi pocket backpack

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Packing your Drawstring Bag for the gym

Packing your drawstring bag for the gym is a consideration for any person who exercises. Having the right clothes, equipment or the toiletries is important. Here’s a checklist you may want top use.

Packing your drawstring bag backpack

Drawstring Bag

Picking the right drawstring bag for the gym is important. Find a breathable nylon bag to hold your stinky gym clothes is important. Anti-microbial, able to allow air to dry out damp clothes and something easy to clean. Drawstring bags are great for this. Pop them into the washer and poof its clean again. Drawstring bags are also easy to carry and not too bulky. Its a great choice for packing your drawstring bag for the gym

Accessories

Make sure you bring workout gloves if your hands are not already callused. They protect your skin and may keep you from dropping a dumbell. Yoga mat is easy to roll up if your gym does’nt have one for you to use. Pack some straps for heavy weight training like deadlifts or clean and jerks. Talc powder to keep your hands dry can be helpful too. A Notebook and pen can help you keep a record of your workouts. All of these are great accessories to be packing your drawstring bag for the gym.

Clothes

You need gym clothes that are comfortable and geared to your activity and modesty levels. sweats and a t-shirt work for some people. Men will want something to manage moisture, do not bind and are loose fitting in the arms. Women will be looking for function and style. Leggings are the rage and packing your drawstring bag with colorful leggings and tank tops is easy and fashionable.

Items to pack your drawstring bag for the gym

You may need to put items like shampoo, soap, combs, brushes in your drawstring bag. Putting these items in a glad bag to keep it from accidently spilling out. Packing your drawstring bag with the right things so you are ready to go on with your day is important

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